Survivor SA Contestant launches #LoafDay

Survivor SA Contestant launches #LoafDay

Paul Smulders, one of the participants in the recent Survivor South Africa, has launched an inspiring initiative called Loaf Day. He’s encouraging his followers to feed hungry people in their neighbourhood every Wednesday.

“I’ve come up with an idea to make Wednesday “LOAF DAY”. Nearly every day while I’m on my rounds I pass many street corners and places where there are jobless people either asking for funds, food or work. I honestly cannot help them all BUT it got me thinking … If just 250 of my friends bought 2 loaves of bread which costs R20 on a Wednesday and cut them in half (which makes 4 half loaves) and while en route gave 4 hungry people a half a loaf of bread, we would have fed a minimum of 1 000 hungry people on a Wednesday! On my last two Wednesdays I managed 40 half loaves on my travels,” says Smulders on the group.

People are encouraged to buy a loaf of bread on Wednesday, split into two and walk around their neighbourhood, giving the half loaves to two people in need. The gesture has even inspired a Spar in Gauteng to sell #LoafDay bread at a discounted price every Wednesday. Another Spar in the area pledged to give one loaf of bread to charity for every 20 that were sold as part of the #LoafDay special.

To join the discussion and find out how you can help, search Facebook for the #LoafDay group.